The 2024 Harley-Davidson Softail Standard is the Motor Company's most "entry-level" Big Twin, but don't let the lower $14,999 price tag fool you. This bike packs all the style, performance, and quality you'd expect from a modern Softail.
Powered by Harley's Milwaukee-Eight 107 engine, the Softail Standard delivers a claimed 87 horsepower and 110 lb-ft of torque - more than enough for spirited cruising. While other Softail models have adopted larger 114ci and 117ci engines, the 107 provides ample power for riders looking to get into the Big Twin experience without breaking the bank.
In true Harley fashion, the Softail Standard embodies the brand's iconic bobber aesthetic. The minimalist solo seat, mini ape-hanger handlebars, and round Daymaker headlight give it a raw, elemental look. Blacked-out finishes are punctuated by just the right amount of chrome, creating a perfect balance of old-school and modern.
Harley describes the Softail Standard as the motorcycle "presented in its most elemental form." And they're right - this bike is the quintessential Milwaukee bobber, ready to stand guard outside a gritty biker bar or dusty blues joint. It may be Harley's "entry-level" model, but the Softail Standard is anything but basic.
With a starting price of $14,999, the 2024 Softail Standard offers riders a chance to get into the Big Twin experience without sacrificing Harley's legendary style and performance. It's the standard by which all other bobbers are measured.
Source: Harley-Davidson